Branding & Marketing
Branding is one of the most critical aspects of business strategy and if done correctly, provides the competitive advantage to differentiate yourself from the rest. Branding is what drives marketing. Branding is strategic, marketing is tactical.
1
Brand Strategy
Brand strategy defines rules and guidelines on how to communicate your brand message. Brand strategy is essential as it clarifies the competitive landscape, market position and customer expectations of your product. We start by learning about your company and products, what makes your business unique, your strengths and weaknesses, competition, target audience, and opportunities.
2
Branding Identity
A brand is more than just a logo. When creating a brand identity, brand values need to be applied to any visual elements that will be used to promote your business. A successful branding identity incorporates visible aspects of a brand such as colour, design, in conjunction with a logo to identify and set your brand apart from competitors. Your brand identity is what makes you instantly recognisable.
Vertex DesignTM works with companies to simplify, inform and innovatively display data through presentations, infographics and videos.
Powerpoint
Presentations
We consolidate messaging and graphics to portray a focused and direct output that distills a value proposition and tells a story.
Brochures &
Catalgoues
Vertex DesignTM produces visual storytelling in print design formats to keep your business ahead of the curve.
IM & Pitch Deck
Design
Vertex DesignTM works together with leading advisory services to deliver professional design elements for pitch decks and information memorandums.</p?
Web &
Digital
An online presence is something that cannot be overlooked in today’s competitive environment. Owning a modern digital channel is essential to the long-term success and scaling of your product.
Product
Packaging
Product packaging should look as good as it functions, and must fully align with your brand. Stunning packaging increases direct sales.
Custom
Design
Ask us if you require anything else!